You know EVERYTHING about your product. But, how WELL do you know your users?

Week 6:You are not your user.” —

This self-imposed exercise of weekly write-ups about golden nuggets of information from this UX site never gets old. I should remember doing this same thing next year.

This week’s installment discusses a question that as a designers / creators of a products or services we tend to forget all too often: For whom am I creating this? When anyone creates software, widgets, songs or services, there is an audience for the…